Friday, November 3, 2023

Building a Culture of Employee Engagement

People need to feel valued. This is especially true when employees work for organizations with a clear purpose and leadership that lives the core values.

Employees want to see continued learning and professional growth opportunities. Providing these perks shows that the company cares about employees' career goals. Encouragement of communication between on-site and remote teams is also essential.

1. Invest in Your People

In order to build a strong culture of employee engagement, it is imperative to invest in your people. This will allow your team to flourish and feel supported, which ultimately leads to higher productivity.

Consider offering a mentorship program or even providing training for those who are looking to advance within your company. This will give your employees a sense of security and purpose that will keep them from feeling like they are missing out.

Employees who are highly engaged are more likely to work diligently and expend discretionary effort. They believe in the goals of their organization and its values. In addition, they often believe that the company is worth the pay.

2. Invest in Your Culture

A strong company culture inspires employees to work hard and meet expectations. This helps to reduce employee turnover and saves the expense of recruiting, training and payroll taxes. In addition, engaged employees are more likely to stay on with a business when it is struggling.

In addition, leaders should create an environment that fosters inclusion and empathy. Employees want to feel valued for their contributions and that the organization cares about their wellbeing. Additionally, it is important to encourage communication between on-site and remote teams. This may include encouraging informal chat around the "water cooler." Employee engagement strategies are often fluid and require a strategic view.

Employee Engagement

3. Create a Virtual Knowledge Base

As more consumers seek self-service options for customer support, a knowledge base is an excellent way to provide answers in an easy-to-access online resource. Having this library of information available helps reduce support volume so your team can focus on more meaningful efforts.

Consider your audience when setting up a knowledge base, whether it's your customers or employees. When possible, organize articles by role or user type so your audience can easily find the information they need.

Optimize your knowledge base for search and continually assess usage metrics, search queries and feedback to make improvements. This will help ensure your content is relevant and helpful.

4. Recognize Success

Employee engagement is like a compass, guiding organizations toward success. When employees are engaged, they care about their jobs and the company's mission, go above and beyond to serve customers, take initiative and improve processes, and help reduce costs associated with turnover, absenteeism and injury.

Achieving high levels of employee engagement takes time and effort, but it's well worth the investment. Start by conducting a comprehensive survey that includes questions about the intent to stay, job involvement, team relationships and discretionary effort. Compare results to benchmarks and use the data to identify areas of strength and opportunity. Then, act on the feedback. The payoff is huge.

Employee Engagement

5. Create a Work-Life Balance

Maintaining a healthy work-life balance is important for employees' mental health. However, it is also key to employee engagement. When employees are engaged, they are more likely to work harder and be less prone to presenteeism or low productivity.

Employee Engagement

Ensure that employees feel like they have a solid work-life balance by providing them with flexible working options. Hireology does this by offering their team remote working and equipping them with the latest technology to communicate with colleagues sitting miles away.

When reviewing your employee survey results, it's best to compare them against benchmarks. This gives context to your data and helps you identify which areas need improvement.

6. Encourage Communication

Cultivating work relationships is key to improving engagement. It also ensures that employees feel connected to the company's goals and vision.

Leadership communication is an important aspect of engagement because it sets the tone for the organization. Employees who feel that leadership is approachable and open to feedback are more engaged.

In addition to one-on-one meetings, companies can use surveys for feedback on a variety of topics from marketing ideas to the flavor of Friday's cake. Using an online employee Recruitment Strategies experience platform gives remote team members the opportunity to participate as well. This is a great way to encourage and demonstrate that everyone's voice matters.

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