International Market Analysis involves evaluating the opportunity to enter a foreign market. Its goal is to minimize risk by collecting information that can help a business succeed in a new market.
It also reveals vital information about local culture, traditions and beliefs. For example, attitude scales can give you a quick overview of the population in a specific country.
Countrywatch
Countrywatch is a valuable resource for companies and governments looking to develop business in new markets. Its Country Reviews offer up-to-date information and news on 196 countries. This includes political instability, economic performance, and other factors that affect investment, trade, and tourism. The website also provides a range of quantitative data points and allows users to make cross-country comparisons.
CountryWatch has a unique blend of business acumen and academic research. Its management has extensive international business experience, and its editorial department has strong academic backgrounds. This combination of business and academic expertise has allowed them to create a suite of products that addresses demographic, political, economic, business, and cultural subject matter.
In addition to its Country Reviews, CountryWatch offers a number of other reports that cover important topics such as foreign relations and social etiquette. These are available to both free and subscription users. The CountryWatch Data service features quantifiable data points and is useful for comparing countries and creating visualizations.
Global edge
In the age of globalization, it has become necessary for many businesses to expand their operations internationally. Whether you want to sell products to new markets, or simply increase profits, international market research can help you get there. However, there are some issues that need to be considered before conducting this type of research.
One of the most important things to remember is that international market research isn't a one-and-done activity. You need to constantly update your research, because the market will always change.
Conducting a thorough international market study can save your business a lot of time and money. It can also prevent you from making costly mistakes. For example, Klarna found out that Belgian consumers didn't like their product name when they launched in Belgium, thanks to qualitative research. It is important to understand the cultural, language, and economic aspects of a new market before launching your products. This will ensure that your brand is tailored to suit local needs and consumer preferences.
BMI research
BMI research is an invaluable source of information for businesses looking to expand into new markets. It can help identify the best potential growth rates for your business, as well as providing important market trends that may have passed you by. It can also help you avoid legal snags by helping you determine any potential cultural or logistical issues that might arise.
In a sociological perspective, this critique of BMI is consistent with viewpoints articulated by sociologists of diagnosis, which detail how diagnostic tools like BMI become confounded with societal norms of normal weight and health (Jutel and Nettleton 2013). As such, they are not necessarily harmful in their measurement error or in their underlying assumptions, but they are problematic in the way that they promote certain narratives about health and weight, thus obscuring other relevant factors.
Streamlined access to mapped trade data for 201 countries including rules of origin, country risk, export potential and more.
MarketStats
MarketStats is a real-time global market data service. It collects data from all the essential financial exchanges and leading financial institutions to provide reliable quotes with ten updates Business Strategy per second. This is a great way to monitor the market and make informed decisions about your investments. It also allows you to track and compare data from multiple sources to determine overall trends.
MarketStats' clean, simple reports allow you to identify and understand local trends through an intuitive interface. It offers year-to-date and monthly data, and in some markets goes back 10 years for even more in-depth analysis. This enables you to substantiate your listing presentation recommendations with a comprehensive picture of the area's long-term trend.
MarketStats provides home buyers and sellers with actionable insights on local real estate trends and market conditions, including property showing data* that reveals sales forecasting trends. Its elegant stats suite, which includes InfoSparks, FastStats, Local Market Updates, and Monthly Indicators, positions you as the expert in your area.
